UI/UX
It’s not just knowing tech. And it’s not just knowing design.
UX design is at it’s core a study of creating technology that meet human needs. User centered design, responsivness, A/B testing, information architecture, are just some of the key components required to create a seamless, almost invisible experience that meets a user’s need perfectly.
Postlight is a team of creative technologists working together with one mission in mind: to build beautiful, expertly engineered platforms.
Three principles, three interdisciplinary teams, and a multitude of great works.
Ship work on time, never compromise quality, and most of all, bring passion to our work. Amongst our teams of product strategists, designers, and engineers, we embrace chaos and turn out clean, modern, and high-quality products our clients.
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The company's cornerstone, product design covers everything from mobile applications to interactive site experiences. From ideation to implementation, and everything in between, we guide our clients through the creation process while developing sleek product designs.
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While the company leadership expressed trepidation about adding branding initiatives into our portfolio, our design team thoroughly impressed both them and our clients with our brand integration prowess and know-how, resulting in an increase in client retention and satisfaction. (not to mention gorgeous, memorable designs)
Desktop & App Design
Design Systems
Research and Flowcharts
Wireframes
GeniusRx seeks to cater to the most basic of human needs: wellness. With a system designed to provide affordable health treatments completely online, this company proves that good health truly starts at home.
Changing the way prescription medications are bought, sold, and delivered.
GeniusRx utilizes technology to disrupt pricing, drive adherence and deliver convenient and affordable pharmacy products and services. By connecting patients, providers, and pharmacists with simple medication insights, intelligent savings recommendations, and convenient home delivery, their solutions seek to automate and improve patient outcomes at scale.
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My team spearheaded the research, interface design, wireframing, and modeling for both the mobile app and its companion website.
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From emails to Instagram, my team worked on a daily basis to formulate content for over 100k customers on a daily basis. Through this endeavor, we were able to increase both our audience and revenue quarter after quarter. No small feat for a team of 5!
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For a company that started off with little to no branding, there was indeed a challenge to make a name for GeniusRx. Our design team worked tirelessly to create illustrations, photography, modeling, animation, logos, typography (and much more) for GeniusRx. Constantly evolving, the team works to rollout changes regularly to uniform the brand across all platforms.
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White labeling and marketing is also part of our work, which must be handled delicately as we handle not only the design needs of our own company, but the collaboration needs that our clients (growing each month). Not only that, but we must ensure brand clarity so that the collaboration is clear to patients in need of our services.
Desktop & App Design
Sibi, a small company with massive clients, all oriented to a single goal: Disrupt the way companies do
home remodeling.
Their motto: Compliance Rules Everything Around Me (C.R.E.A.M.)
Manage compliance. Streamline your process. Manage the supply chain. While interior appliance installation can seem pretty drab, this company (and their app) is anything but. Their focus to accelerate the world’s transition to smart buying and a smarter supply chain is fueled by a team of future-forward thinkers and cutting-edge technology.
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This company LOVES their app, and was my team’s duty to not only show this love but also show WHY it should be loved. Our team iterated constantly via user testing in-field to get the most valuable input and data, which was then applied back into our app design.
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Company loyalty only matched by employee connection, the CEO offered daily ideas on how our marketing could be applied in-house to build company morale. Happy workers, very happy app.
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With a CEO who constantly had his company on his mind, branding ideas flew fast and furious on a regular basis. Our team’s role was to funnel that energy into a solid yet memorable experience, both through the app and in person.
Web Design
App & Mobile Design
Wireframes & Flowcharts
Results of Ingenuity
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Paradigm Shift (formerly LeadMD), pulls no punches when it comes to marketing. A full-stack agency offering services for both B2C and B2B, this company knocks it out of the park every time with award-winning concepts and development.
Empowering marketers with modern solutions.
A revenue performance consultancy focused on people, process, and technology this company won many awards for its ingenuity and performance. This led to a company growth into Shift paradigm, a venture fully equipped to solve the invisible problems that hurt performance and development at high growth and enterprise companies.
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As an agency, our team worked closely with a variety of clients, including fortune 500 clients, on emails, landing pages, subscription centers, and more.
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We made it our business to keep our clients in business, and that often meant doing a thorough audit and presentation of where the design pain points were at their company, solutions to these issues, and implementation.
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Not only bound to digital work, our team also created a multitude of print assets, including large signage, booklets, posters, shirts, and more.
Agency Landing Pages
& Web Materials
It all begins with an idea. A business is launched, and the need for connection to the public is strong. Whether it’s a microsite, a subscription center, or a landing page, content finds a way to each client’s audience through research, contemplation, design, and testing.
